It is my pleasure to announce, that after months of negotiations, Brett Trout has agreed to be on my show. (Actually, I was able to talk him into it in only 5 seconds over the phone) So, don't you dare miss Public Relations Princess today at 4:00 CDT, where patent attorney extraordinaire, cage fighting, motorcycle riding and bacon-loving, book writing, Lurch-looking Brett Trout is in da hizzy. You can find the show at MacsWorldLive.com.
We'll be talking about why lawyers have such boring TV commercials, how you can get a patent in no more than three years, and learn how Mr. Trout uses his social media presence to build his personal brand, and his business.
Mild
mannered patent attorney by day and adrenaline junkie by night, Brett Trout
eschewed big law firms and even bigger clients to start his own intellectual
property firm in 2001. Dubbed "Iowa's Toughest Attorney" for his
mixed-martial arts prowess, he also enjoys motorcycle road racing and anything
else with a heart-pounding component. Blogging since 2003, his sometimes
irreverent blog, BlawgIT, is the mainstay of his online presence. In addition
to his blog, Trout leverages social media to connect and interact with young
entrepreneurs. Entrepreneurs are the most exciting clients. They simply refuse
to quit. They just won't take "no" for an answer. A self-professed
media junkie, Trout refers to all media as "social" media. These are
just new ways for people to connect with one another and with the world around
them.
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